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Monday, June 25, 2007



Be Transformed and live up the Transformers legacy with the exclusive and authentic Transformers movie merchandise in a must see event yo wouldn't want to miss...

Transformers : Transform and Roll Out! the Movie Merchandise Launch
June 29, 2007
Event Center SM Megamall
Mega A, ground floor, SM Megamall, Mandaluyong
10am-8pm

FREE ENTRANCE

As the world eagerly awaits for the biggest and much talked about movie debut of Transformers on June 28, millions of Transformers fanatics from practically all walks of life can only be fortunate to have their favorite league of transfiguring robots loaded with exciting and explosive line-up of events, fun-filled activities, trailblazing merchandises and other great surprises to celebrate the comeback and the undying legacy that is Transformers.

In the recently concluded MTV Movie Awards, the world's largest television network had given Transformers a stump of approval after being chosen as the Best Summer Movie You Haven't Seen for 2007, placing Pirates of the Caribbean and Bourne Automatic behind the pack. The Transformers live action movie brings the battle of the two warring robots of Cybertron, the Autobots and the Decepticons to Earth leaving the future of humankind hanging in balance.

Transformers originally featured the heroic Autobots headed by Optimus Prime and their main opponents, the Decepticons with Megatron as the leader. Transformers are best known as an intelligent machines that are able to transform and reconfigure itself into innocuous form such as car, aircraft or animal. There have been a number of popular spin-offs based on the original Hasbro toy line including the widely read Transformers Marvel Comics series and animated TV programs that began airing in 1984.

Consequently, the equally awaited market release of Transformers licensed products will be officially launched on June 29th at Event Center of SM Megamall Bldg. A. The whole day event aptly dubbed as The Transformers : Transform and Roll Out! the Movie Merchandise Launch will feature an art exhibit, drawing & trivia contest, video game demo, panel discussion for hobbyist and Transformers collectors, stage performances, movie promotion and a whole lot more! The Transformers thrilling live action movie is directed by Michael Bay with Steven Spielberg as executive producer.
Presented by Empire Multimedia Licensing Corp, Transformers Philippines and SM Megamall. In Partnership with EPSON and PSICOM Publishing
Sponsored by SM, Toy Kingdom Express and SM Cinema
Media Partners are The Philippine Star, Gadgets Magazine, The Manila Times, The Daily Tribue, Business World, Tower Sports, Fudge Magazine, Jam 88.3
UNTV, Creative Voices Productions and HERO TV
Click the image for more details on the event or visit the event website at http://www.transformers.epinoy.com

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